One For One
Full Form of OFO
What is OFO?
One For One (OFO) is a social business model where a company promises to donate a product or service to someone in need for every unit sold. Popularized globally by TOMS Shoes, the OFO model has been adopted by several Indian startups and social enterprises to combine profit with purpose. In India, OFO is often used in the footwear, eyewear, and apparel sectors, where brands partner with local NGOs to distribute goods to underserved communities. The model is also referenced in corporate social responsibility (CSR) discussions and business school curricula as a case study in sustainable capitalism. While initially praised for its simplicity, critics have pointed out challenges such as dependency creation and lack of community empowerment. Nevertheless, OFO remains a widely recognized acronym in the social entrepreneurship ecosystem. For competitive exams like MBA interviews or UGC-NET, understanding OFO helps illustrate the shift towards conscious consumerism in emerging markets. The term is most frequently used in business pitches, impact reports, and marketing materials of Indian companies that blend commerce with charity.
OFO का फुल फॉर्म
एक के लिए एक
Example
The startup launched a campaign under the OFO model, promising to provide a school bag to a rural child for every bag sold in urban areas.