Customer to Customer
Full Form of C2C
What is C2C?
C2C, or Customer to Customer, refers to a business model where transactions occur directly between customers without the involvement of a traditional retailer or wholesaler. In this model, a platform or marketplace facilitates interactions between individual buyers and sellers. The concept gained prominence with the rise of e-commerce and online classifieds. In India, C2C platforms like OLX, Quikr, and even social media groups enable users to buy and sell used goods, services, or even vehicles. This model is widely used for second-hand products, handmade items, and peer-to-peer services. C2C transactions are typically consumer-driven, with pricing often negotiated directly. The role of the platform is to provide a secure environment, payment gateway, and sometimes escrow services. C2C is distinct from B2C (Business to Consumer) as both parties are end consumers. In India, this model has empowered individuals to monetize their unused assets and find affordable alternatives. For competitive exams like banking or MBA entrance tests, understanding C2C as part of e-commerce models is essential, often appearing in questions on digital business ecosystems.
C2C का फुल फॉर्म
ग्राहक से ग्राहक
Example
I listed my old textbooks on OLX, which is a popular C2C platform in India, and sold them to a college student within a week.